Rate: Roughly $1,500 per month ($75 per hour)
Location: Remote (anywhere in the US)
Applications Due: February 25, 2022
Contract Disclosure
This role is classified as an independent contractor and does not constitute employment. As such, the contractor shall not be eligible for any benefits packages offered to employees of The 19th.
SCOPE OF WORK
The 19th is seeking a part-time contract marketing consultant to create, publish, and measure social media and search ads that promote our journalism, social media profiles, newsletters, and membership program. This 3-month contract position is for 5 hours per week, from March through May 2022.
DELIVERABLES INCLUDE
- Publishing 5-7 advertising campaigns per month that serve provided monthly audience goals
- Conceiving of, writing copy and selecting file visuals for ads
- Creating or updating ad automations using Zapier
- Monitoring campaigns weekly, adjusting settings to maximize ROI
- Reporting KPI data on campaigns in a Google Sheet monthly
- Identifying 2-3 data insights and/or industry trends monthly to apply to future campaigns
SKILLS REQUIRED
- 3+ years of experience producing social/search ads for a newsroom or nonprofit organization
- Excellent advertising copywriting skills with an eye for selecting complementary visuals
- Ability to analyze ads metrics and draw conclusions from outcomes
- Familiarity with FB Business Manager, Google Ads and Zapier
TO APPLY
Interested candidates should apply at the link below by February 25, 2022. Have questions about this position? Contact Alexandra Smith at [email protected]. (Note: We are not accepting résumés or applications via email; apply here.)